Troy had spent his life building things. A clothing company he co-founded at twenty that grew from nothing to nine figures. A private-equity and advisory firm after it. Then an impact fund, built on the belief that capital markets could be pointed at the world’s hardest problems rather than excused from them.
By 2010 he wanted to stop backing the work from a distance and get his own feet on the ground. Bamboo became the answer: a plant that could bring degraded land back to life, pull down carbon at real scale, put rural communities to work, and still stand on its own as a business.
He was honest about what it would take. Bamboo, he liked to remind people, was not a get-rich-quick scheme. It was a patient bet that science and care could turn worn-out land into working forest, and it would take years before anyone could tell whether he was right.
